illustration

what's online: the name game (plus typos)

cybersquatters are now using a technique called domain tasting, where they register domains with typos or close spellings of known trademarks, and depending on what kind of traffic they receive, decide to keep or return the url (for a full refund, within 5 days). companies such as microsoft and neimman marcus have recently filed lawsuits against companies using these practices.

nytimes.com: what’s online, by dan mitchell (login required)

whats online: url bingo

Advertisements
Standard

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s